We are you

HQ Address

Daniël Goedkoopstraat 14, Amsterdam, Netherlands

Website Address


Connect with We are you
Business introduction

Moving finance forward

Digital innovation with proven solutions for banks and insurers

We are you is an international digital agency born from the merger of five digital agencies. It counts over 400 professionals. We are you Amsterdam specialises in transforming digital channels for banks and insurance providers. Our flagship products are InsuranceRight and BankingRight.

With over 20 years of experience in the world of digital transformation, we have been supporting our clients to better understand online behavioural patterns and create an engaging customer journey. When clients work with us, they benefit from a personalised customer experience, increased loyalty, higher conversion rates, and shortened time to market.

We are you is a certified Sitecore Platinum Implementation and Silver Technology partner and a Microsoft Gold partner. We are you offers the scalability of a large organization with the personal approach of a local solution provider. 

Banking Right - The future of banking

Digital Platforms & Tools, Digital (Robo) Investing


What does the future of banking look like? Watch the video to see our vision of the future of banking. We are here to help you achieve this vision....

Virtual Affairs: Our vision on private banking

Digital Platforms & Tools, Digital (Robo) Investing


Virtual Affairs: The firm's client base and why clients work with the firm

Digital Platforms & Tools, Digital (Robo) Investing


Virtual Affairs: A quick introduction to the business

Digital Platforms & Tools, Digital (Robo) Investing


Virtual Affairs on Scrum episode 3 - The 3 pillars of Scrum

Technology Implementation & Management, Technology Strategy & Consulting


Virtual Affairs on Scrum episode 1 - sprint length

Software Development & Management


Business Overview

For over 20 years now, we have helped banks and insurers to better serve their customers via digital channels. We believe whether you're a disrupting new bank or insurance brand (like Knab or Onlia), or a new initiative within a large insurance company (like IAK), digital engagement starts with the needs of the customer. 

The success of We are you can be attributed to the unique combination of professional expertise on the digital side, knowledge of the finance industry and a unique personal approach in collaboration with our clients. We help our clients on every level of digital innovation:

  • Strategy & conceptualization
  • User experience- and visual design
  • Software engineering & front-end development
  • Business analysis
  • Continuous delivery/dev ops
  • Conversion rate optimization and SEO
  • Marketing automation and personalization
  • Managed solutions and hosting

The finance industry is a complex environment with many systems, products, processes and complicated rules. The main challenge is combining compliance with whatever it takes to meet your business goals. That's why we offer solutions based on tested elements that have proven themselves in practice. We provide the integrations with your legacy systems and CRM/ERP platforms like SAP, OHI and SharePoint, but also with proven third-party technology for identity, security, bot interactions, and financial predictions. We are increasingly using our own software products and Intellectual Property (IP) as a starting point for a customer implementation, so we can guarantee a faster time-to-market, less project risk, and a future-proof solution.


Our clients want to innovate within a competitive market. They want to align their brands to ensure they reduce the cost of overhead as much as possible. Yet they want to be able to position their brands in a way they attract the right demographic and stand out in a highly competitive industry. They want to be able to respond quickly to current events and a changing consumer, benefit from trends, and painlessly let go of things that don’t serve them or their customers any more. They want to make a difference in their company and to their clients. Three forces strongly impact the ability to make a difference in the finance industry: 

  • Legislation; being compliant to regulations
  • Customer demand; serving customers in a consumer-centric way
  • Technology; working within a technology landscape that is often dominated by legacy systems

At We are you we offer knowledge of all three of those forces, and we know how to combine them to deliver successful client interaction. That's why we work with the biggest brands in banking and investment.



We are you has good knowledge and overview on what is available in this rapidly changing and challenging market. This enables us to advise and support you in making the best choices for what you want to achieve. Naturally, we greatly value our high-quality partner eco-system, in which parties combine their strengths in order to arrive at the most innovative and best solutions.

We work within an eco-system in which there is collaboration, but also the freedom needed to work with partners that best suit your needs. It’s an eco-system in which different areas of expertise come together, from technology partners and system integrators, to consulting parties and providers of specific finance solutions. We connect them to provide you and your client with one seamless experience.

Below is a selection of some of our partners

Key Data

Year founded
Office Regional Presence
Type of Clients
  • Bank & trust
  • Broker-Dealer
  • Digital wealth manager
  • Global Private Bank
  • Independent Financial Advisor
  • Investment fund manager
  • Regional Private Bank
  • Retail bank wealth manager
  • View Others View Less
Client Regional Presence
Leading client geographies

We are you Solutions


We are you regularly develops bespoke solutions for private banks and investment management firms. To speed up the development process we have invested in a component-based development culture. It enables us to repurpose knowledge acquired within the banking industry. This includes retail banking, private banking and wealth management. This accelerates the......

business needs
Client type
client geography presence
view solution


InsuranceRight is the ultimate front-end solution for insurers to reach out to and engage with the next generation of consumers. It enables your marketing team to continuously adapt to the customer journey when it comes to insurance products, streamline decision-making, and accelerate the time to market for new products. This......

business needs
view solution

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