Solution introduction
Produced every two years, the Millionaire Media Consumption is Altiant's deep dive into the media habits of Millionaires in the UK, US, France, China, Hong Kong and Singapore
The Millionaire Media Consumption measures more than 140 websites, magazines and newspaper titles read by the wealthy, the frequency of their sessions and data related to social media habits. The subscribers will also gain insights into the sentiment of the HNWI vis-a-vis advertising mechanisms
All the interviews are conducted using Altiant's in-house panel manually validated. We only recruit people in the top 5% of their country's income earners or wealth holders. From within our affluent panel, we can further segment specific target samples according to your needs. This can be done by purchasing habits - such as luxury fashion and car buyers, active investors with high investable assets - or by demographics - spend levels, lifestyle.
