Boomerang helps organizations transform their digital business, increasing revenue and customer satisfaction by enabling personalized user experiences and providing organizations a 360-degree view of their customer. With the platform in place, you can establish two-way online communications, provide targeted website offers, add customer-facing services with minimum customization work and stay ready for opportunities as the marketplace evolves. Integrated sales, billing, e-commerce and CRM solutions ensure a consistent customer experience no matter the channel.

The solution features:

• Easily added customer-facing services in online channels
• Lowered costs and reduced errors
• Improved user experience through personalized offers