Finnovest is developing an automated investment advisory & trading platform via mobile devices that overcomes investment advisers'​ biggest problem when working with non-discretionary accounts: They can only speak to and execute trading orders for one client at a time.

With Finnovest's platform, advisers/brokers can send personal tailored investment ideas to numerous clients simultaneously whilst enabling end-clients to receive a pro-active, personalized investment advice and to authorize and execute the recommendations automatically, in real-time, by simply pressing a button on their mobile device