LENSELL is a technology company dedicated to empowering investment professionals and active investors. At the core of our business is our flagship application, Diversiview, a research-driven tool for portfolio analysis and optimisation. It tackles the complex challenge of efficient asset allocation by applying the principles of Modern Portfolio Theory (MPT), solving a multi-objective mathematical optimisation problem to place a portfolio on the Efficient Frontier. This unique capability enables users to confidently adjust their portfolios based on actionable insights, helping them achieve an ideal balance between risk and return.

The platform provides a unique, interactive view of a portfolio's diversification, simplifying complex financial data into clear, easy-to-understand insights. To provide truly holistic analyses, Diversiview supports a wide range of global markets, including the ASX, NYSE, NASDAQ, DFM, LSE, HKEX, NSE, and BSE, as well as Indian mutual funds and other custom investments.

Complementing our core applications is the LENSELL Global Marketplace, a centralised platform that showcases international investment products and services. The Marketplace connects investors with a curated list of third-party solutions, from online brokerages to wealth management services, providing direct access to a wide range of international partners.

Together, Diversiview and the LENSELL Global Marketplace form a comprehensive solution, ensuring investment decisions are grounded in sound mathematical principles while providing direct access to the global financial products and services required to act on those insights.