Parameter Insights
HQ Address
439 University Avenue, Suite 500, Toronto, ON M5G 1Y8, Canada
Website Address
Business introduction
Market insights that give wealth businesses an edge
We know consumers. We know financial services. We help you grow and win.
We strive to be the most important market data and insights resource for executives navigating digital technology choices for their wealth management business models.
As a trusted advisor to the wealth management sector we focus on bringing the most innovative, relevant and empirically driven data and insights to help executives make the most appropriate and innovative business choices and help them grow.
Parameter Insights Solutions
Analytics
Our teams can help you to capture and analyze data to better understand behavioral drivers of customers, unique attitudinal segments and consequently innovative ways to shape and evolve the digital channel for specific customer needs. If the customer is your staff we can also make use of data to enhance your......
business needs
Customer Acquisition & Growth
ParameterInsights is currently advising several leading financial firms to grow faster. We work directly alongside your business teams to design and execute growth systems to help you increase conversion rates, grow customer lifetime value, and reduce acquisition costs. ...
business needs
view solutionCustom Research
We are skilled in a variety of market research methods including consumer surveys, attitudinal customer segmentation, market modelling and forecasting, and econometrics / discrete choice /MaxDiff analyses to name a few items in our toolkit. We help get answers to pressing questions of special significance to your firm that may not be answered directly in......
business needs
view solutionDigital Strategy Consulting
We are practitioners focused at the intersection of digital and financial services, with a leadership team that works directly with your team. Parameter Insights is currently helping some of the largest financial services firms to innovate their digital capabilities. Let's start a dialogue and share with you what we're learning....
business needs
view solutionMarket Research
ParameterInsights’ innovative approach to wealth management and FinTech market research cuts through the noise. Our research combines deep market knowledge, proprietary algorithms into social media and rigorous consumer survey data to examine consumer attitudes, perceptions, brand engagement, and loyalty. We work with global financial services clients to provide them timely, scientific......
