Need optimal results from your sales relationships?

If you want to improve sales skills, make smarter hires and define where and how your sales people should be focussing for maximum impact, then our Strategic Sales Relationships (SSR) programme is for you.

We see many organisations are focused on training sales teams how to convey their products, benefits and features within various ‘sales methods’ without actually ever finding out what their customers really want from the sales experience. 

Using a mix of unique expectations-driven qualitative and quantitative research, followed by skilled change-facilitation, Promising Outcomes helps you gain powerful insights about how well you perform against your customers’ ideal sales relationships, behaviours or sales approaches that need changing, information on what differentiates you or even where you should stop/reset your relationships with some customer sets. 

We workshop the research results with you to create prioritised actions and gain buy-in to their execution and resourcing.

Dawning realisations and action learning emerges in these workshops, as executives and sales teams gain both understanding of their current impact and start to prioritise their initiatives, their approaches and interactions with customers.

The result? - improvement in sales effectiveness, efforts focussed in the right direction and optimum impact on your customer relationships.