Siddhartha and Rohit, Co-Founders and Co-CEOs of Sora Finance started Sora with a clear and potent vision - to redefine wealth in America by making the debt more affordable for everyone.

The genesis of Sora was a shared belief that financial advisors could do more than simply managing assets. They saw an opportunity to empower advisors with the tools to help their clients grow wealth across their entire balance sheet.

They believe everyone deserves to prosper, and reducing the cost of debt is an essential part of this journey. By helping advisors optimize their clients' liabilities, they're not just managing finances – they're creating wealth, one client at a time.

At Sora, we're leveraging advanced AI technology to push the boundaries of traditional financial advisory. Our user-friendly platform provides insights and recommendations, generates detailed reports, and offers seamless loan management – all with a focus on promoting net worth growth.

We are dedicated to making a real impact in people's financial lives. We want to see more than just numbers grow; we want to see people thrive. This dedication fuels our innovation, shapes our services, and defines our relationships with advisors, clients, and lenders.

As we continue on this journey, we promise to remain committed to our mission - to empower, to innovate, and to redefine wealth.