Uncover Your Real Target Market
WealthQuotient relational mapping identifies the totality of your accessible target market. We manually identify the qualified prospects in the relational networks of your clients, donors and other centers of influence. This “inward out” mapping ensures the prospects we identify are simply a referral request away and represents your organizations lowest hanging fruit.
Typical approach
The WealthQuotient approach
Relational mapping process and deliverables:
Our mapping process starts by walking you through the filters you need to identify your HUBS. Each Prospect Portfolio is built around 10 HUBS.
Our research team starts by manually excavating the relational networks of your HUBS, including their companies, corporate and philanthropic boards as well as their clubs, associations and the friendships that are visible via public sources.
We then financially qualify each individual in their network and identify who are billionaires, ultra high net worth ($30M net worth+) and high net worth ($5M net worth +).
Based on a specific set of rules and assumptions we provide a best guess assessment on the strength of each relational connection.
We then deliver the prospect portfolio to you and each portfolio will conservatively produce between 150-250 high and ultra high net worth connections.