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Investor Profiler (Auto-Advice)

Business Needs

Website Address

www.riskprofiling.com

Connect with FinaMetrica
Solution introduction

Map your client’s risk tolerance profile to your portfolios to give your auto-advice platform a human understanding. Can be used in a direct to consumer platform or to provide a consistent enterprise engagement tool

An investor profiler can be used to recommend a specific asset allocation from one or more sets of asset allocations to an individual who is investing a specific sum of money for a specific purpose - with or without input from an advisor.

An investor profiler is a solution for a licensee with a retail investment site or a licensee with mainstream advisors who would find comprehensive planning and best practice regarding risk tolerance beyond that their skills/interests. The investor profiler is delivered to the investor/advisor from a website.

An investor profiler will usually involve the following components:

  • Questions on time horizon, risk capacity and investment experience
  • The FinaMetrica 12-question risk tolerance test
  • Mapping to third-party asset allocations
  • Alert messages when a recommendation cannot be made

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