FinText
HQ Address
72 Charteris Road, London, NW6 7EX, United Kingdom
Website Address
Business introduction
Writing technologies for financial services
Predictable patterns determine which content clients will read. Our tools create investment content that – finally – breaks through
Our story
FinText began with questions. Budgets and resources were being spent on financial content without ever knowing:
- Is the content too complicated?
- Should the articles be longer or shorter?
- What does the audience want?
- How much are competitors are publishing?
- How does our choice of topics compare?
We formed a small team of developers and writers, and went searching for data-backed answers. We’ve developed a first-of-its-kind solution to measure how content compares to what clients already enjoy. It also compares content against competing material.
FinText Solutions
FinText
We do three simple things: We benchmark content Our analytics solution is the first of its kind. See how your content measures up against peers, and relative to what your clients already enjoy. Boosting team output Our training helps marketing teams tweak their content process so that it generates more of what clients like......
