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Delivering broader coverage, deeper insights, stronger solution
In an age of ever-increasing complexity and interdependency, we built Omdia for you.
Harmonizing perspectives
By unifying the research offerings of Informa Tech (Ovum, Tractica and Heavy Reading) and the recently acquired IHS Markit technology research portfolio – Omdia provides unparalleled and harmonized views across the interconnected technology, media & telecommunications landscape.
Connecting the dots
Omdia provides bold insight at the technology and market-specific level & connects the dots to reveal the interdependencies between these levels and their end markets.
Maximizing value
More than the sum of its parts, Omdia underpins the broader Informa Tech promise to integrate research, events, digital media and training to deliver you maximum value.
Helping you
We are connecting the dots, revealing risk, identifying business opportunities, rethinking business practices, and delivering the diligence that goes into tactical and strategic decisions of any scale.
With insights from Omdia, you can predict and shape future business outcomes.
We are Omdia and we are here for you…
Omdia’s Ask an Analyst enables you to connect with our analysts to explore your research and data in more detail. Examples of popular questions: Could we schedule a call to discuss the latest market and competitor trends? Can the analyst share further insights into the forecast scenarios? Could we arrange a time to discuss......
Where to play Identify new markets, strategize for growth, prioritize investments What to build Foresee demand, craft a unique value proposition, test the market How to win Segment, message, and reach your target audience Where to play Omdia allows you to strategize for tomorrow and accurately identify, assess, and size growth opportunities, with a forecast for how......
Omdia brings you independent, world-class research that shares a holistic view of the technology ecosystem. Leverage the unified depth and breadth of expertise from Informa Tech’s legacy research brands: Ovum, IHS Markit Technology, Tractica and Heavy Reading. We are in a unique position to provide objective research and serve the needs......
Make powerful decisions with Omdia Vendor Selection To help you make the best-informed technology purchase decisions, we have introduced a portfolio of new vendor selection products: Omdia Universe, Omdia Market Radar and Omdia On the Radar. They give a clear view of the technology landscape with expert insights into vendors, and......