FA Solutions is pleased to announce the appointment of William Hatfield as Senior Sales Director. William brings seven years of experience across financial services, with a strong focus on wealth management platforms, commercial strategy, and revenue growth. He has worked closely with firms across the UK and Irish wealth management markets, developing a deep understanding of the commercial and operational challenges facing wealth managers.

His experience spans the broader wealth platform ecosystem, including deep expertise in Avaloq, and he has led commercial and strategic engagements with wealth managers, private banks, and retail banks. William has a proven track record of building strong relationships with C-suite, product, and technology stakeholders, while driving platform transformation initiatives focused on long-term client value.

William joins FA Solutions at a time of strong momentum in the UK and Ireland, where the firm has recently secured several new clients across the wealth and asset management sector. His appointment further strengthens the company’s commercial leadership as demand for its solutions continues to grow, supporting both near-term business development and long-term regional expansion.

I am very happy to welcome Will to FA Solutions. He brings deep experience in the UK and Irish wealth management market, alongside a strong track record of leading complex commercial engagements and building trusted relationships with senior stakeholders. As demand for our solutions continues to grow across the region, Will’s expertise and market insight will play an important role in strengthening our commercial presence and supporting our clients’ long-term success, said Marc Zandt, CRO.

In his new role, William will lead new business development and strategic client acquisition across the UK and Ireland. He will drive opportunities from initial engagement through to deal closure, working closely with FA Solutions’ sales leadership to strengthen and extend the regional commercial strategy. He will also focus on building strong relationships with wealth managers, private banks, and financial institutions, while collaborating internally to ensure a high-quality client experience and long-term success.

I’m very excited to be joining FA Solutions at such a pivotal stage of its growth. The company has built a genuinely strong reputation in the UK and Irish wealth market, and I’m looking forward to contributing to that next chapter, building on FA’s success and driving further growth in the region. I’ve always been driven by the potential of technology to create real, lasting change for organisations, which is exactly what FA Solutions is delivering to its clients, said William Hatfield, Senior Sales Director.

FA Solutions remains committed to delivering innovative solutions to the asset and wealth management industry. We warmly welcome William and look forward to the impact he will bring to our clients and our business.

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