Objectway Case Study

Attracting IFAs Assets With A Digital-First Advice Model

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Objectway Suite - CONECTUS

As part of Objectway Suite, Conectus is the omnichannel, omni-device user experience platform designed specifically for the wealth and investment services segment, built for digital engagement and collaboration between client and adviser. Thanks to a lean portal with a widget-based framework, focusing on front-end and user interaction, Conectus gives advisers...

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by Objectway
| 01/06/2022 12:00:00

The Challenge
Our customer wanted to become the platform of choice for UK IFAs. They could offer a complete set of investment services to IFAs, from full SIPPs and complex pension investment options, to boutique discretionary investment management services and Investment Trusts.

Just before the pandemic they decided that the only way to regain momentum on the market, was to transform their business, by introducing a set of paperless digital services to facilitate the way IFAs conduct business with them.

Key strategic priorities included:

  • Delivering a 24×7 IFA portal available anytime and anywhere, from any device
  • Providing a client onboarding portal with paperless execution of KYC, mandate selection and set-up procedures
  • Delivering a client online portal with mobile apps to access investment portfolios anytime

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