Softlab360

HQ Address

43 West 43rd Street, Suite 194, New York, NY 10036, United States

Website Address

www.Softlab360.com

Connect with Softlab360
Business introduction

Softlab360 is a software engineering and specialty consulting partner to leading wealth and fintech platforms, unifying data, innovating with AI, and supporting integrations so financial services firms can modernize tech faster, unlock efficiency for smarter, more engaging client experiences.

Softlab360 eases integration pain, powers automation and turns fragmented systems into cohesive, revenue-generating tech stacks via data lakes, custom platforms, AI-driven workflows and smart integrations, backed by 20+ years of institutional market, custodian and reference data expertise.

Softlab360 is a senior-led software engineering and specialty consulting partner focused on solving real integration, data, and workflow challenges for wealth management and financial services firms. Drawing on decades of enterprise delivery experience and knowledge of institutional data, SoftLab 360 helps modernize  technology tools and tech stacks without a costly or risky “rip-and-replace” transformation. 

Softlab360 specializes in connecting fragmented systems, normalizing and enriching data, and building practical AI and automation into advisor and operations workflows. The team, together for over 15 years,  works across custodians, portfolio management platforms, planning tools, CRMs, and document systems to create a more unified, reliable, and explainable view of the client and the business. 

For wealth managers, RIAs, and platforms, this means fewer swivel-chair processes, faster onboarding and reviews, and better use of existing tools. For technology and product leaders, it means an experienced build-partner that can extend current platforms, accelerate roadmap delivery, and reduce integration debt. 

Softlab360 combines architectural thinking with hands-on engineering, offering services that span integration strategy, custom development, data engineering, and ongoing support. LED by founder and CEO Henry Zelikovsky, the team prioritizes clear communication, iterative delivery, and measurable outcomes so stakeholders across the firm — advisors, operations, compliance, and leadership — see tangible improvements. 

By bridging data gaps and embedding AI thoughtfully, Softlab360 helps firms explain decisions more clearly, surface insights earlier, and deliver a smoother, more personalized client experience. 

Integration in the Wealth Management Industry

01/04/2026

Software integration remains a challenge in the wealth management industry, says Henry Zelikovsky, CEO of Softlab360. But emerging technologies, such as machine learning and AI, are offering solutions. Here, Zelikovsky......

Business Overview

Softlab360 is an award-winning technology consultancy and engineering partner dedicated to helping wealth management and fintech firms turn complex, fragmented technology environments into connected, reliable, and insight-rich platforms. Building on decades of enterprise delivery experience, the firm focuses on practical, durable solutions rather than one-off projects or short-lived experiments. 

Work efforts span integration strategy, custom software development, data engineering, and the application of AI and automation across key business workflows. Softlab360 connects custodians, portfolio management systems, planning tools, CRMs, trading platforms, and document solutions, enabling a single, consistent, compliant view of clients, portfolios, and operations. This reduces manual work, improves data quality, and creates a foundation for better decision-making and oversight. 

Softlab360’s teams blend architectural thinking with hands-on implementation. They are comfortable operating in complex environments with legacy systems, regulatory requirements, and multiple stakeholder groups. Their approach emphasizes clarity of scope, iterative delivery, and measurable outcomes, ensuring technology initiatives stay aligned with business goals. 

For leadership teams, Softlab360 helps define a practical path to modernization that leverages existing investments rather than defaulting to full replacement. For advisors and operations teams, Softlsb360 focuses on smoother workflows, fewer system hops, and better access to timely information. Across every engagement, the objective is to give firms confidence in their technology foundations so they can innovate, scale, and serve clients more effectively. 

Customers

Softlab360 primarily serves wealth management firms, RIAs, multi‑office enterprises, and fintech / platform providers that need to modernize complex technology stacks, or develop new technology. Their clients typically operate across multiple custodians and systems, manage sizable data flows, and face pressure to improve efficiency, integration, and advisor productivity. Softlab360 works with leaders who want to leverage existing tools while reducing processes, streamline manual data handling, and reduce fragmented workflows. Ideal partners see technology as a strategic differentiator and value an engineering‑led approach to integration, data quality, and practical AI. Whether scaling a mature platform or upgrading a mid‑sized firm, Softlab360 provides production‑grade solutions. 

Partners

Softlab360 partners with a diverse range of organizations across wealth management, fintech, and enterprise technology to deliver scalable, high-impact solutions. Our collaborations include BlueVault, where we support alternative investment platforms; InterGen Data, advancing data-driven financial insights by population cohorts, and Advisor360, enhancing financial advisor technology ecosystems. We have also worked with Compass to streamline real estate technology integrations and PayRoc to strengthen payment processing solutions. In addition, we partner with Impact Communications as our marketing and PR agency, helping amplify our brand and market presence. These partnerships reflect our commitment to innovation, interoperability, and accelerating digital transformation. 

Key Data

Year founded
2000
employees
51-200
offices
3
Type of Clients
  • Asset Managers
  • Bank Wealth Managers
  • Brokers/Broker-Dealers
  • Digital Wealth Manager
  • Family Offices
  • Financial Advisors

Softlab360 Solutions

Fintech, WealthTech, InsurTech

Softlab360 solutions are based on engineering concepts of industry standards in data format, data exchanges, and API standards. Data is key. Data qualified by its meaning, its purpose, and its ultimate uses frames the basis of any integrated solution. Softlab360 brings forward its history and expertise in identifying client solution......

business needs
Client type
client geography presence
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