Unblu 5 will introduce secure messaging, enhance the mobile experience, enlarge the platform’s integration capabilities and extend the customer engagement features.

For the second year in a row, the Swiss Fintech was selected to demo its solution to the more than 1,600 attendees at the next edition of FinovateEurope, taking place March 6-9, 2018 in London.

This year, the company with headquarters in Basel, will use FinovateEurope as a launch pad for the new version of the unblu customer engagement and collaboration suite for the financial sector. Unblu 5 will be focused on the improvement of the mobile experience, the enrichment of integration capabilities with third-party software, and the growth of the solution in the area of private banking advisory scenarios.

In the words of Luc Haldimann, CEO of unblu, "it is an honour to participate in an event that continues to grow every year and which clearly is an unmissable event for all banking executives in charge of innovation. At unblu, we want to contribute to this innovation by providing solutions that help banks improve their clients' digital experience. Enhancing the digital experience is a fundamental challenge for the traditional banking sector to remain relevant to their target audience.”

Customer Centricity at the heart of the unblu demo at FinovateEurope
At a time when new regulations such as GDPR, Mifid 2 or PSD2 are at the doorstep, margins are increasingly squeezed and the ability to differentiate products and services is becoming increasingly difficult. Therefore, being able to provide a superior customer experience can and will make all the difference. According to Haldimann, "the regulatory challenges must be understood as an opportunity by the financial sector. Traditional banking now has the perfect framework to differentiate itself from its competitors through three basic values: the long-term security they can provide, the trust they can build based on superb customer support and the customer value they can generate through highly professional advice, based on internal know-how”.

Putting in place a customer-centric strategy will be key to retain and attract clients. At Finovate, unblu will demonstrate live on stage how banks can remain relevant for their customers by introducing contextual consumer style, yet highly secure online conversations.

“We are excited to have the launch of unblu’s new version on stage at FinovateEurope,” said Greg Palmer, VP of Finovate. “We've selected unblu because of the innovative work they’re doing in the financial services space. Their solution has already helped a considerable number of financial institutions worldwide to drive their digital transformation forward, and we’re excited to see its new capabilities on stage in March.”

See original article: https://www.unblu.com/en/company/news/unblu-will-launch-unblu-5-finovate-2018-london/