Video Interview from Objectway

WealthTech 2022: Dr. Alexander Cassar, Objectaway, on wealth management strategies for a changing market

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by Objectway
| 04/08/2022 11:45:08

As part of our WealthTech 2022, Founder of The Wealth Mosaic, Stephen Wall, interviews Dr. Alexander Cassar, Chief Business Development Officer at Objectway. In this session, Dr. Cassar covers the challenges that come with the ever-changing industry that is wealth management.

Through the video, Dr. Cassar explains that the changes in the industry mean that there needs to be a revision of certain definitions, and demographics. The new generations of wealth holders have different expectations and behave differently too. As Dr. Cassar points out, the industry has been marked not only by a technological change but also by a mind shift.

For challenges like specialisation and affordability, Dr. Cassar says Objectway is working on a B2B2C model and pushed its specialisation through partnering with other firms. However, apart from these solutions, adopting a hybrid approach is also key, where you can have the efficiency of technology and the personalisation of manager-client contact.